Do you want to know how many top social media sites are there on the internet? Then you’re in the right place. We have a list of juggernauts in social media platform with millions and even billions of users. If you’re wondering why would anyone need to know which social media platforms are the biggest, well the answer can be varied. Some people want to join whichever platform is the biggest and see what the fuss is all about or some people are looking for the best platform to market their brands.
For marketers, social media can be the best place to put their work in. It’s always helpful to know what social media platforms with the biggest audience on the internet. This will allow them to maximize their engagement level and interact with the right people, spread brand awareness and achieve social media goals.
Of course, the number of registered users isn’t everything when it comes to social media. Finding the right social media platform is just as important. Different kind of people use different social media platform. For individuals, some social media platforms might look more appealing than the others. Well, let’s get right into it, here is our list of top social media sites this year.
11 Top And Most Popular Social Media Sites in The World
1. YouTube
First the top social media site is Youtube. YouTube started as a video sharing platform where people can watch and upload videos every day without paying for anything. Everyone can create and customize their own YouTube channel, subscribe, like, comment and share. YouTube has moved from being a video sharing platform to closer to social media platform with built-in integration to other platforms on the internet.
There is no better way to make video content other than YouTube, if you’re planning to make videos to spread brand awareness, building your career as a content creator or just anything that involves videos, YouTube is the best place to be. At the moment, YouTube has more than 1.9 billion registered accounts.
2. Messenger
Are you looking for social media apps for a chat? Messenger used to be a messaging feature of Facebook. Since 2011, Facebook made Messenger into a separate app and added more features. Businesses can use Messenger to advertise, create chatbots, send newsletters, and many more. These features give many businesses more ways to engage and advertise easily and quickly, considering that there 1.3 billion registered users on Messenger.
3. Instagram
With over 1 billion users, Instagram has risen to the top of social media platforms. There are millions of businesses that use Instagram to interact and increase engagement level of their brands. In Instagram you can upload photos and short videos, as well as creating Instagram Story and live videos that can be seen by everyone.
Recently Instagram launched IGTV that allows users to upload longer videos. For individuals, Instagram can be used to upload photos and videos for fun and to promote themselves to become a famous internet celebrity. Instagram is on its way to become among other top social media sites.
4. Tumblr
Tumblr is a micro-blogging and social networking platform for sharing texts, photos, links, videos, audios, and many more. With 642 million users share many things here on Tumblr and be one of most popular social media among bloggers. There is no exact rule of what you can share on Tumblr, that’s why you will see a wide range of contents being shared every single day. If you’re looking for a place where you can write a blog or something similar to that, you should try Tumblr.
5. Tik Tok
Tik Tok is both controversial and famous. The main demographic here is young people between the age of 10 to 25. Tik Tok that is also known as Douyin in China, is a music video social network platform where people can share short-duration videos.
In 2018, Tik Tok was the most downloaded app in the first quarter of 2018, beating Facebook, Instagram, and other big social media apps. In Tik Tok, users can record a short video up to 60 seconds, edit them, and add music and special effects before sharing them. Read: Best Time to Post on Facebook
6. Twitter
Twitter at the moment has more than 335 million users spread all over the world. it’s a social media site for news, entertainment, sports, politics, movies, music and more. Twitter emphasizes more on real-time and professional information. People and businesses can share posts immediately and will be shared on their followers.
Many users take advantage of Twitter hashtag to spread the word around, this increases their engagement level and interact with more people. Many politicians also use Twitter to speak up their opinion on things that are currently happening. Twitter is a strong competitor for other top social media sites.
Other businesses use Twitter as a customer service channel, since people can interact with official accounts quickly. There is currently more than 80% of all social customer service requests happening on Twitter.
7. Facebook
The juggernaut of social media platform, Facebook has more than 2.23 billion registered users. As the biggest social media site around, Facebook has more than two billion people using it every month. There are currently more than 65 million businesses using Facebook Pages and more than six million advertisers from all around the world actively promoting their brands on Facebook.
Facebook is great for many kinds of contents, such as: videos, texts, pictures, live videos and stories. But remember that there have been many controversies regarding users’ privacy and security on Facebook. Nonetheless, there is no doubt that Facebook is still the king of other top social media sites.
8. WhatsApp
Now WA is one of top social apps. WhatsApp is the most popular messaging platform with over 1.5 billion users and is used in over 180 countries. WhatsApp was created for people to communicate with their friends or family members but gradually people are using it to conduct businesses.
WhatsApp realized that and created WhatsApp Business app for small businesses and there is WhatsApp Business API for medium and large businesses. Now businesses can have a proper business profile, provide customer support and to share updates with customers. Slow but steady, WhatsApp has become one of the top social media sites. Read Also: How to Use WhatsApp on PC & Laptop
9. WeChat
WeChat went from being a messaging app to an all-in-one platform. WeChat has features like messaging and calling, online shop, offline payment, money transfer, make reservations, taxis booking and more. WeChat is mainly popular in China and also some parts in Asia and currently has more than 1.06 billion users.
10. QQ
QQ is an instant messaging app that is very popular in China, especially among young people. QQ is currently used in more than 80 countries and also available in many languages and has more than 860 million users.
QQ has more than just instant messaging, it lets users to decorate their profile pictures, watch movies, play online games, shop online, blog and make payment. Similar to the most other all-in-one apps out there. QQ is also available for desktop PC.
11. Qzone
QZone is yet another popular social networking in China. Users can upload multimedia, write blogs, play games, and decorate their profiles. QZone is mainly popular among teenagers, with more than 600 million users. But, Qzone apparently is on the decline right now because of competitors such as WeChat and QQ.
And there you have to some of the top social media sites from all around the world, remember that choosing the right social media platform can be vital for your business and for individuals it can give the most enjoyment.